Internet Marketing Intensive Training

This series of training videos was designed to get you up to speed quickly on all areas of marketing your business on the internet. With this information, you can begin immediately to increase your customer base. You can choose to do it yourself. Or, if you decide to hire a professional, you will have the background to discuss the many options available. It is provided to you without cost or obligation.

Just click on a title to get started.

Lesson 1: Web Marketing – How to Beat the Competition, Increase ROI, and Boost Sales!

  • What We’ll be Covering
  • What you don’t know is costing you…
  • How are you currently marketing your company?
  • Reaching Your Audience in 2011
  • What your competition is doing
  • 7 Millions of Dollars in Market Research Says…

Lesson 2: Your Web Presence – The Foundation of Your Company’s Future Survival and Success

  • Your Primary Website
  • Your Website Will Not…
  • Website Elements
  • Home Page Layout
  • Site Navigation
  • Site Design
  • Call to Action
  • Landing Pages
  • Tracking Statistics

Lesson 3: Market Research

  • Reverse Engineering the Competition
  • Market Research
  • Keyword Research
  • Tools for Keyword Research

Lesson 4: Search Marketing (SEO)

  • Get free traffic from the search engines
  • What is Search Marketing?
  • Categories of SEO
  • On-Page Optimization
  • Off-Page Optimization
  • How Links are Valued
  • How to Secure Incoming Links
  • Article Marketing for Links
  • Your Search Marketing Campaign

Lesson 5: Pay Per Click Advertising

  • Secure sponsored listings in Google and Facebook to receive instant traffic within a few hours.
  • Google Adwords
  • Facebook Ads
  • Making PPC Profitable
  • How PPC Advertising Works
  • How to Ensure Profitable Ads
  • How to Choose the Right Vendor

Lesson 6: Mobile Marketing – Interact with your audience through mobile devices

  • Mobile Design
  • Text Messaging
  • QR Codes
  • Contact Information

Lesson 7: Social Media Promotion – Interact with your audience and deliver your message across several sites

  • What is Social Media?
  • Benefits of Social Media Promotion
  • Objections to Social Media Promotion
  • FaceBook
  • Twitter
  • YouTube
  • Creating Your Social Media Campaign
  • Video Promotion
  • Types of Videos You Can Create
  • Tagging Your Video
  • Creating a Profile & Uploading Video
  • Network and Collaborate
  • Promote Your Video Elsewhere
  • Blogging & Tagging
  • Create Your Suite of Social Profiles
  • Monitor Your Company’s Reviews

Lesson 8: Conversion Analysis

  • Maximize response rates and profits systematically
  • Conversion Testing
  • Case Study #1: Email Testing
  • Case Study #1: Email Testing Results
  • Case Study #2: Challenge Assumptions
  • Case Study #2: Challenge Assumptions Results
  • Multivariate Testing
  • Case Study #3: Multivariate Ad Testing
  • Case Study #3: Multivariate Ad Testing Results
  • How to Test Your Conversions

Lesson 9: Outsourcing

  • About Outsourcing
  • Effective Outsourcing

Don’t wait any longer. Your competition isn’t… Let Us Help You Get Started